About Reli

Reli was founded in 1995 in Germany, originally as a small family business specialising in the production of high-quality household goods. The founders, brothers Markus and Stefan Müller, had the vision to develop products that are both functional and aesthetically pleasing. In the beginning, Reli focused on the production of kitchen utensils that stood out due to their innovative designs and durable materials.

In the early 2000s, Reli experienced remarkable growth. With an increasing demand for eco-friendly products, the company adapted its strategies and integrated sustainable practices into the production process. In 2003, a new product line was launched, consisting solely of recyclable materials, which distinguished the brand in the industry and opened up new markets.

In 2010, Reli introduced its first international collection, which was distributed in several European countries. This step marked the beginning of the company's global expansion. Within five years, Reli was able to extend its presence to the North American market and quickly gained a certain level of recognition.

The last few years have been characterised by a continuous drive for innovation. Reli invested in research and development to meet the changing needs of consumers. In 2020, the company launched a new range of products focused on ergonomic design and user-friendliness. Today, Reli is a respected brand in the household goods industry, known for its combination of quality, functionality, and sustainable values. The company now employs over 500 staff and serves customers worldwide.